Klantverhalen

How Dartshopper gained a grip on growth with iWeb

Written by Robbin van Tankeren | Mar 27, 2026 10:24:22 AM

Dartshopper, as a young webshop, is growing rapidly and has now become the European leader in dart products. With 150 employees and more than 10 webshops, it is crucial that all processes run smoothly: accounting, central administration, fulfillment, and product and inventory data in the webshop. In fact, all important aspects of an e-commerce organization.

Our smart solutions are central to this and ensure that they can achieve that growth and ambition

Results in numbers

  • Saving of 5 FTE: manual processes and overhead have disappeared
  • 10,000+ orders per day: completely automated, error-free processing
  • 30% more efficient administration: more focus on growth and strategy
  • Scalable foundation: automated, and for international growth

The challenge: rapid growth, complex administration

Dartshopper has quickly become an international player with more than 10
webshops and 150 employees. However, this growth brought with it a complex and error-prone
administration, resulting in significant overhead and limited growth.

We have summarized the main challenges here:

  • Fragmented systems: orders were processed through Lightspeed and Picqer, while accounting was done in Exact Online. This means a lot of manual work and a chance of errors.
  • Manual processing: tens of thousands of orders per day were no longer manageable by hand and also became prone to errors.
  • Lack of real-time insight: reporting took too much time, delaying strategic decisions and hindering growth.
  • Limited scalability: existing processes were not scalable enough due to manual processing and error-proneness to support international growth.

So, things had to change. But how do you ensure that tens of thousands of orders and metadata are processed error-free in the administration? Due to the complex
flow of information, standard solutions are often too limited and are not able to handle the
large amount of data.

And although Dartshopper does almost everything in-house - from marketing and design to
fulfillment and finance - automating accounting and e-commerce data flow is a special expertise. One that requires years of experience, and one
where iWebDevelopment excels.

The solution: customized automation

Together with Dartshopper, we have developed a series of advanced
connectors and modules over the past few years that ensure a fully automated data flow
between the webshop, warehouse, and accounting. All pieces of a large puzzle that
ensure the massive flow of information is processed flawlessly.

Our approach consisted of the following concrete solutions:

  • Revenue connector: revenue from all webshops is automatically, in real-time, and flawlessly booked in the accounting.
  • Purchase connector with Picqer: direct synchronization of purchase orders, prices, and margins.
  • Complete invoice automation: more than 10,000 orders per day are processed automatically.
  • Custom work for complexity: seamless processing of multiple currencies, warehouses, countries within multiple administrations.
  • Proactive support: we provide technical and financial level input and resolve issues immediately.

The impact: from manual to scalable and data-driven

No more headache files, but concrete improvements in the following areas:

  • Real-time management information: immediate insight into revenue, margins, and cash flow
  • Error-free administration: no more time-consuming, manual corrections
  • 5 FTE savings: less administrative burden, more time for growth
  • 30% faster processing: processes run automatically
  • Scalability: the setup can effortlessly handle international growth

 

Thanks to automation, we save hours of work and have real-time insight into our orders. They understand not just the technical but also the financial side, and that makes the collaboration truly valuable.

Thijs - Financial Controller @ Dartshopper

 

Ready for growth, without the growing pains

Thanks to the automation by iWebDevelopment, Dartshopper now has a
solid, scalable foundation for further international growth, without additional workload in the
financial administration.

At iWebDevelopment, we help organizations like Dartshopper automate their administration
speed up processes, and prevent growing pains. A must to
remain competitive in a rapidly changing market.

Do you also want more control over your data and growth? Contact us for a non-binding conversation.